scratch and sniff

марк. потри и понюхай* (средство привлечения к активным действиям, используемое в рекламе; представляет собой поверхность, пропитанную ароматическим веществом, которое начинает благоухать, если ее слегка потереть)

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scratch-and-'sniff pic·ture n

Rubbel-Duft-Bild nt

рекл. ароматизированная [пахучая\] реклама (реклама в косметических, кулинарных и детских журналах, когда читатель может потереть понравившуюся рекламную картинку (напр., духов или блюда) и почувствовать аромат рекламируемого товара)

, burnu 1. nose. 2. beak, bill. 3. tip, pointed end. 4. headland, cape, point. 5. pride, arrogance. 6. nasal. - boşluğu anat. nasal cavity. - burmak /a/ to curl one´s nostrils in disdain, turn one´s nose up (at). - buruna close together, very close. - buruna gelmek /la/ to run into, almost to collide with. - bükmek/a/ to turn one´s nose up (at). -u büyük arrogant, conceited. -u büyümek to become conceited. -unu çekmek 1. to sniff. 2. colloq. not to get anything. - deliği nostril. -unun dibinde under one´s very nose, very close. -unun dikine/doğrusuna gitmek to do what one feels to be best without asking for advice. - direği nasal septum. -unun direği kırılmak to feel suffocated by a bad smell. -unun direği sızlamak 1. to be in a lot of pain. 2. to be sorry for someone. -u düşmek to be suffocated by a bad smell. -undan düşen bin parça olmak to look very disgruntled, wear a very sour face. -undan (fitil fitil) gelmek to suffer so much after gaining something good that one regrets ever having gained it. -undan getirmek /ı, ın/ to make (someone) regret (having done something). -una girmek /ın/ to come too close (to a person). -u havada conceited, stuck-up. -u Kaf dağında very conceited. -u kanamadan without being hurt, without the slightest scratch. -u kanamak to have a nosebleed. - kanaması nosebleed, epistaxis. - kemiği anat. nasal bone, os nasale. -undan kıl aldırmamak to be very conceited and unapproachable. -unu kırmak /ın/ to humiliate. - kıvırmak /a/ to turn one´s nose up (at), sniff (at). -unda tütmek to long for, crave for. - nezlesi rhinitis. - perdesi anat. nasal septum. -unu sıksan canı çıkar. colloq. He´s nothing but a puny runt. -unu silmek to wipe one´s nose. -unu sokmak /a/ to poke one´s nose into (something). -undan solumak to be enraged, get angry. -unu sürtmek to back down and accept what one has scorned. -u sürtülmek/burnunu yere sürtmek to learn one´s lesson through a humiliating experience. - şişirmek to swell with pride. -unun ucunda under one´s nose, very close. -unun ucunu görmemek to be dead drunk. -unun ucundan ilerisini görmemek to be unable to see further than one´s nose. -undan yakalanmak to be well and truly caught. - yapmak to stick one´s nose up in the air, be arrogant. -unun yeli harman savurmak 1. to be very conceited. 2. to be in a towering rage, be breathing fire. - zarı nasal mucous membrane, nasal mucosa.